Ypsilanti-based investment firm announces additional dates of local investing education workshops

The Michigan Economic Development Corporation (MEDC) is working with one of Michigan's most dedicated community capital champions, Revalue, whose goal is to bring a unique, educational experience. After much work and anticipation, Revalue announced that they will have a second round of Michigan's local investor education initiative, under the name Grubstake.

Revalue has created a way for community members who might be interested in local investing and the due diligence process to get their feet wet by putting them through a mock pitch and investment decision experience.

“We all know why buying locally makes sense, what it does for our communities with the circulation of dollars and building of wealth. Investing locally is the next logical evolution. Over the last 50 years, we’ve managed to invest over 99.9{6be771524f35e681d5eb1711abbe9ad08f29540a742404ae9fff00be7e8f65de} of our wealth outside of our communities. Shifting even a tiny percentage as part of a well thought out investment portfolio by everyday citizen investors can be game-changing for communities across Michigan,” says Angela Barbash, CEO, Revalue.

“Not only does it keep financial wealth at home, but investing locally builds relationships, investors become advocates and promoters of businesses they have a stake in, and it can even help strengthen civic engagement.” 

Over 400 investors from all experience levels have participated in this due diligence role-playing simulation game, providing very positive feedback so far. Cities that have hosted the workshop over the last year include Owosso, Wayland, Wayne, Ypsilanti, Milan, Niles, Sault Sainte Marie, and Charlevoix. This summer, Revalue will be bringing the workshop to an additional 7 Michigan communities:

Event Locations

Detroit – August 15
nGrand Rapids – August 28
nLansing – September 4
nFerndale – September 9
nAdrian – September 12
nCadillac – September 17
nHoughton – September 24    

Where did the name Grubstake come from?

It's a term from the late 19th century that has fallen out of use, but is completely applicable today:

noun: an amount of material, provisions, or money supplied to an enterprise (originally a prospector for ore) in return for a share in the resulting profits.

verb: provide with a grubstake.

The term was coined during the era of gold mining. Miners would come into town and residents would offer a grubstake in the form of lodging, food, or necessities. In exchange, the residents would receive a portion of the profit, or a grubstake.

Check out whatisgrubstake.com for resources and information about all the upcoming events in Michigan.

About Revalue

Revalue is a fee-only Registered Investment Advisory (RIA) firm that builds and manages investment portfolios for those searching for a way to make the world a better place, while still earning the return they need. Revalue is independent, woman and minority-owned, and a Certified B Corporation©.

Contact

Revalue
n220 W. Michigan Ave
nYpsilanti, MI 48197
nMonai Ward
nProject Manager
n(888) 642-2728
nmward@revalueinvesting.com
nrevalueinvesting.com

Categories
Local Business

LF101: Recap!

Thank you to everyone who came to our first LF101 event! In case you missed it, here's a recap:

Range of businesses present

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    Newest: 2 years

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    Oldest: 85 years

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    Smallest: 0 full-time employees (volunteer-run!)

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    Biggest: 500+

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    Industries: agriculture, consulting, marketing, photography, construction, finance, retail, and more!

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Presentation Summary

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    Purchasing goods and services in a community with locally-owned businesses is relational not just transactional.

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    Regions with higher numbers of locally-owned businesses are better off by every social and environmental indicator 

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    73{6be771524f35e681d5eb1711abbe9ad08f29540a742404ae9fff00be7e8f65de} more money stays in our community when we support local businesses

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    The growth of locally-owned businesses provide our consumer with conscious choice and buying power

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    Nearly 3/5 West Michigan residents recognize Local First branding (window clings + digital logo)

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Get your staff involved

Promote the Localism Message

Share this video at your next staff meeting and talk about the importance of localism!

Potential Profits Your Business May Be Missing Out On

Whether you operate a restaurant or retail store, you likely accept credit cards.  But are you offering gift cards to your customers? By 2026, the global gift card market is expected to exceed $750 billion in sales. In short, consumers are increasingly attracted to gift cards.  With the rise in technology, especially on the mobile side, there is much more to gift cards today than just a plastic card!  

With consumers spending more time purchasing online there is a new type of gift card in town… the digital kind! Consumers now have the ability to send personalized gift cards from home, work, or on the run through their phone and can schedule them to be sent at a particular date and time. Selling digital gift cards in your business is a great way to engage your customers and promote your online and in-store products.

Here are four reasons why selling digital gift cards will help you grow your bottom line:

Reason #1 – Gift cards drive customer incentive to shop

Before we see how gift cards can increase foot traffic and increase your revenue, it’s important to understand that people generally prefer to both send and receive a gift card as a present or special occasion. As well as being a fun memory for both parties, gift cards also act as a great referral tool and allow your current customers to introduce your business to their sphere of influence.

Reason #2 – A better way to build brand awareness

Mobile gift cards give you the opportunity to add more value to a customer’s existing purchase. Beyond just surprising a friend or loved one with a prepaid purchase, customers can personalize their gift cards with digital messages, which are delivered to the recipient along with the gift card. This creates incredible brand awareness and a strong personal connection with your brand.

Reason #3 – Increase foot/online traffic and profits

In many cases, people who receive a digital gift card to your store have rarely visited your location prior to receiving their gift. This creates a very cost-effective marketing strategy since your most loyal customers are actually paying to acquire new clients for you. You’ll also see a higher transactional value for new customers as they are more inclined to purchase more than the gift card’s value while shopping. On average, recipients purchase an additional 20{6be771524f35e681d5eb1711abbe9ad08f29540a742404ae9fff00be7e8f65de} of the value of their gift card.

Reason #4 – Opportunity to grow your client database

It’s important to give gift card recipients an incentive to opt-in to your contact database. This creates a great way to connect with your brand new customers, by promoting upcoming events or offers and convert them into loyal & repeat customers.

Ready to get started with digital gift cards?  We can help!  

Dodson Group Payment Solutions has been helping businesses save money and grow their businesses for over 15 years. The team at Dodson provides account reviewing of your current POS system and merchant service provider. We outline exactly where you can save money and we offer more features to gain and retain customers.  For more information call Jeff Dodson at (616) 264-3160 or by visiting www.dodsonpos.com.